From Moët to Louis Vuitton: A History of LVMH’s Iconic Brands

What does LVMH stand for?

LVMH, or Louis Vuitton Moët Hennessy, is a French multinational luxury goods conglomerate that was formed in 1987. Today, it is the largest luxury goods company in the world, with a portfolio of over 70 brands that include some of the most iconic names in fashion, beauty, and wine and spirits. In this article, we’ll take a closer look at the history of some of LVMH’s most iconic brands.

Moët & Chandon: Moët & Chandon was founded in 1743 in Epernay, France, and is one of the world’s largest producers of Champagne. The brand is known for its prestigious vintages and has been the Champagne of choice for royalty and celebrities around the world.

Louis Vuitton: Louis Vuitton was founded in 1854 in Paris, France, and is one of the world’s most iconic luxury fashion brands. The brand is known for its monogrammed canvas bags and luggage, as well as its leather goods, shoes, and accessories. Today, Louis Vuitton is a symbol of luxury and high fashion.

Dior: Dior was founded in 1946 in Paris, France, and is one of the world’s most famous luxury fashion brands. The brand is known for its haute couture, ready-to-wear, accessories, and fragrances. Christian Dior himself was known for his iconic New Look collection, which revolutionized women’s fashion in the post-war era.

Fendi: Fendi was founded in 1925 in Rome, Italy, and is known for its luxury fur and leather goods. The brand is also famous for its iconic “baguette” handbag, which was created in 1997 and became an instant sensation.

Givenchy: Givenchy was founded in 1952 in Paris, France, and is known for its elegant and timeless fashion designs. The brand is famous for dressing Hollywood stars like Audrey Hepburn and has become a symbol of sophistication and style.

Glenmorangie: Glenmorangie is a Scottish distillery that was founded in 1843 and is known for producing some of the world’s finest single malt whiskies. The brand is famous for its signature 10-year-old whisky, which is aged in oak barrels for a smooth and complex flavor.

LVMH’s portfolio of brands includes some of the most iconic and recognizable names in luxury goods. From Moët & Chandon to Louis Vuitton, Dior, Fendi, Givenchy, and Glenmorangie, each brand has a rich history and a unique story to tell. These brands have helped LVMH become the largest luxury goods company in the world and continue to shape the world of fashion, beauty, and luxury today.